Bloody Mary Misogyny
The GSD&M Women’s Group joined forces with Period Law to end the tampon tax in Texas and motivate other red states to do the same.
Texas Senate Law 379 was signed into law on June 18, 2023.🩸💪
Press:
AdAge, AgencySpy, Campaign US
Awards:
Communication Arts Jury Selection - March/April 2024 Feature, Interactive Annual 30
Communication Arts 2023 Design Shortlist
AAF Austin: Art Direction - Gold
AAF Austin: Integrated Media Corporate Social Responsibility - Gold
AAF Austin: Corporate Social Responsibility Online/Interactive - Silver
Made at GSD&M
Writer: Jeanne Janutol
GCD: Nicole DuMouchel
Strategy: Neeti Newaskar
UX/UI: Tori Reneker
Social Strategy: Grace Amiss & Sabrina Spodek
& many more
Case Study
@TheBloodyTax
Full of facts that will make you go what the f🩸ck?!
TikTok
Who better to shed light on the issue than a talking tampon?
SXSW
The big event where we had a bloody good time.
